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How to Make an Interactive Virtual Campus Tour Stand Out
Having an interactive campus map on your school’s website will interest prospective students, and they are likely to join your campus. However, to create an interactive campus map, you must strategize. This piece focuses on explaining some of the essential things you need to keep in mind when making an interactive virtual campus map that will assist you in promoting your institution and ensuring that design an appealing campus map that will lure students to enroll in your school.
Without a doubt, your interactive virtual campus map should enlighten prospective students about your school. As a result, you should profile all the best facilities on your campus- be it programs, whereabouts, accomplishments, environments, and history that will lure them to enroll in your school. Not only should you add all the extracurricular activities on the interactive virtual campus map, but you should also profile any state-of-the-art equipment available in your school. How about the unique facilities that show that your campus has the students best interest at heart like the campus worship areas, lactation rooms for new moms and accessible routes for the disabled students? Having the best interest of all students and highlighting all the features that make your campus stand out will come a long way in ensuring that you create an excellent interactive campus map.
Coming up with an accurate campus map development timeline is the other thing you need to do when creating an interactive campus map. Obviously, you need the campus map to be up and running before the next recruitment cycle. Establishing a campus map development timeline will determine how much you want to include in your map. For example, if you need to have the campus map up and running before the semester begins, you can choose the simple virtual campus map, but for the comprehensive, interactive feature, the development timeline will obviously be longer. In this regard, make sure you reach out to your campus map developer and come to an agreement on a timeline that will work best for both of you.
Since the primary reason for using the interactive campus map is to improve your student recruitment strategy, you can get all departments in your school to participate. For example, let the alumni department choose a few students who completed their studies in your school to be brand ambassadors. The beauty of using alumni as brand ambassadors is because they understand and have an in-depth knowledge about your institution. As a result, they are true supporters of your campus and are willing to promote it by sharing everything they know about the school. Similarly, the sports department can display its facilities for recruitment, allowances, and game day marketing strategies on the school’s interactive campus map.
If you do not have a rough idea on how to create an interactive virtual campus tour, you can always consult a college recruitment agency as they can assist you in not only designing a video viewbook on your school’s website but they can also design a 3D virtual campus tour.
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